Motives Brand Introduction, Product Knowledge & Marketing
It is a training of 7-8 hours. • The Market Place: Evaluation of the Beauty Industry; sales, demand, competition, etc. • Differentiating our Brands: Understanding uniqueness of Motives & what sets us apart in the industry • Speaking in Themes: learn how to create positive gossip to prospect • Individual Consultation: observe a live demonstration of 1 to 1 marketing and closing the sale • Experiencing an Event: class interaction with Beauty Basic Event • Leveraging Tools: understanding your Motives website, marketing materials, etc. • Action Plan: how to set yourself up for success
Motives Custom Blend: Consultations, Formulations & Marketing
Topics Covered The Market Place: identifying the need, differentiating our product, etc. Color Theory & Blending: discussing how to neutralize unwanted tones, match undertone & create product Art of Communication: practice client consultation using surveys, asking open ended questions, etc. Experiencing an Event: get involved and practice hosting an event, blending color & creating product for client Leveraging Tools: market yourself with promo. pieces & capitalize on exclusivity w/ ongoing support Action Plan: understanding profit margin and committing to mastering the art of blending & servicing clients.
Motives Overview-no charge
Motives Overview is a free event. Join us for a fun & professional presentation on ‘Understanding the Beauty Industry & What Makes Motives so Unique’. During our Motives Overview, make-up artists will be demonstrating product live on clients and discussing their techniques and products used afterward. To wrap up the event, you will be introduced to the local Motives Beauty Advisors and are encouraged to visit the product display and try the products. Our team will be available to answer questions, help you select the best products and colors, book follow ups, invite you to the next event, etc. You will learn a lot and fall in love with the products!
Motives Workshop: Advanced Skin Solutions
During this class, the Motives instructor will go more in depth with our treatment products and explain the science behind what makes them the best in the marketplace. They will discuss the ability to mix and match products to provide the best solution possible based on your client's wants and needs. Skin nutrition will also be discussed in detail, embracing our beauty from the inside out. Students, upon registration, will be given a list of recommended Motives products to bring to the workshop for hands-on practice.
Motives Workshop: All About Eyes
During this hands on workshop, the Motives Instructor will educate class on basic techniques that are complimentary on everyone, as well as some specific tips for what works best based on eye shape, etc. Students, upon registration, will be given a list of recommended Motives products to bring to the workshop for hands-on practice.
Motives Workshop: Flawless Face
During this hands on workshop, the Motives instructor will discuss and demonstrate the importance of priming and base, basic contouring techniques and importance of setting powders and utilizing blush and bronzer. Students, upon registration, will be given a list of recommended Motives products to bring to the workshop for hands-on practice.
Motives Workshop: Perfect Pout
During this hands on workshop, the Motives Instructor will discuss the importance of exfoliating and treating your lips prior to any color application. They will demonstrate the benefits of using lip primers and lip liners to create and enhance looks, as well as explain the difference in the various lipsticks and lip glosses our line has to offer. Students, upon registration, will be given a list of recommended Motives products to bring to the workshop for hands-on practice.
Motives Workshop: Social Media & Shopbox
An interactive workshop that will get you engaged and have you setting up your own online party. Learn how to optimize this amazing technology; from picking your theme & finding your favorite promotional pieces, to proper interaction and incentives for your guests, you'll learn a lot and accomplish even more! Trainer will also cover ShopBox technology; how it works, the features and benefits and how to use it in conjunction with your online party