Meet the Founders

These powerful women for the digital age are on a mission to empower women everywhere with the keys to entrepreneurial success. They create, develop and market beauty and skincare products to reveal the true beauty in every woman.

Motives Makeup in White Background
Loren Ridinger

Loren Ridinger

Co-Founder, Chairman & CEO of Market America Worldwide I SHOP.COM, Creative Director and Founder of Motives®

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Amber Ridinger-McLaughlin

Amber Ridinger-McLaughlin

Creator of Lumière de Vie®, Lumière de Vie Hommes, DNA Miracles® and Layered

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Special Collaborators

Loren and Amber count some of today’s most trendsetting and exciting style icons as both friends and as collaborators in the cosmetics and skincare industry.

Motives Makeup in White Background
La La Anthony

La La Anthony

Actress, Entrepreneur and The New York Times Bestselling Author

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Thalia

Thalia

Singer, Songwriter, Producer, Actress and Entrepreneur

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