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The future of beauty is here

Modern essentials to empower your self‑expression

Cool Tones Eyeshadow Palette
Cool tones eyeshadow palette

The Cool Tones Eyeshadow Palette

Sophisticated to edgy, get captivating eyes with our most versatile palette ever.

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lip liner model
Lip Liner

Lip Liner

Three ultra-chic shades to glide on bold, full lips that last all day.

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The Gloss Model
The Gloss

The Gloss

Brilliant shine and lasting hydration for smooth, non-sticky and alluring lips.

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Plush Liquid Blush Model
The Gloss

Plush Liquid Blush

Effortlessly radiant, high-impact color for glowy cheeks and lips.

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Enchanted Eyeshadow Model
Enchanted Eyeshadow Palette

Enchanted Eyeshadow Palette

Jewel tones and earthy hues for luminous, ethereal eyes on the go.

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Limited Edition

lip liner model
Lip Liner

Motives Minis Lip Gloss Trio

Playful shine that fits the vibe of any adventure.

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Blush Bubbly Duo model
Blush Bubbly Duo

Blush & Bubbly Duo

Shimmer in a perfect highlighter and eyeshadow pair.

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Motives is entering a new generation with Amber Ridinger McLaughlin, to bring you well-curated products that let you do more with less. Our vision is for every person to embrace their confidence, authenticity and natural beauty with ethically-sourced formulas in diverse shades for every skin tone and type. Join us as we create a more beautiful future!